POEMIC 2020

POEMIC began as a women’s jewelry brand in 2020 and has since evolved into a brand new concept that I’m currently developing. I created a bold and vibrant visual identity that reflects the essence of "Post," "Poetic," and "Emic." As a solo founder, I shaped every aspect of the brand— from jewelry design to campaigns, videos, and photography—bringing my vision to life in a holistic and creative way.

Explore the transformed POEMIC, now with a fresh concept and reimagined look. Check it out here:

https://po-emic.com/

https://www.instagram.com/poemic.official/

ROLE Founder, Creative Direction, Branding, Jewelry design and all

PROJECT YEAR 2020 (restarted in 2024)

<Thin Whisper> Capsule


Selected Campaigns

Brand Launch Teaser

<Deviant J> Drop 02

<Deviant J> Drop 02 postcards

click the picture above

2021 Valentine’s Day

2021 Chinese New Year